MARKETING MANAGEMENT A SOUTH ASIAN PERSPECTIVE (Record no. 67337)

000 -LEADER
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - ISBN
Discounted Price RS.489.3
040 ## - CATALOGING SOURCE
Original cataloging agency School of Management BBS
082 ## - DDC NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLER, P. AND OTHERS
245 ## - TITLE STATEMENT
Title MARKETING MANAGEMENT A SOUTH ASIAN PERSPECTIVE
250 ## - EDITION STATEMENT
Edition statement 13TH
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc PEARSON
Place of publication, distribution, etc NEW DELHI
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Pages 647
500 ## - GENERAL NOTE
General note CR-4469
650 ## - Subject
Subject MARKETING MANAGEMENT
650 ## - Subject
Subject MBA
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2021-06-02
-- 2021-06-02
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2022-03-07
-- 2021-06-02
-- 2022-03-07
-- 2021-06-02
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Date acquired Koha full call number Accession No. Koha date last seen Koha item type Koha issues (times borrowed)
        School of Management BBS School of Engineering and Technology BBS 03/05/2011 658.8/KOT-09 2-949 03/11/2022 Books 2
        School of Management BBS School of Management BBS 03/05/2011 658.8/KOT-09 2-948 06/02/2021 Books