MARKETING CHANEL MANAGEMENT (Record no. 68384)

000 -LEADER
fixed length control field 00540nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - ISBN
Discounted Price RS.0
International Standard Book Number 980761995517
040 ## - CATALOGING SOURCE
Original cataloging agency School of Management BBS
041 ## - LANGUAGE
Language ENGLISH
082 ## - DDC NUMBER
Classification number 658.87
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name VENUGOPAL, P.
245 ## - TITLE STATEMENT
Title MARKETING CHANEL MANAGEMENT
Sub Title A CUSTOMER CENTRIC APPROACH
250 ## - EDITION STATEMENT
Edition statement 1st
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc SAGE PUBLICATION
Place of publication, distribution, etc NEW DELHI
Date of publication, distribution, etc 2001
300 ## - PHYSICAL DESCRIPTION
Pages 187
500 ## - GENERAL NOTE
General note DONATION
650 ## - Subject
Subject MARKETING
650 ## - Subject
Subject MBA
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
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Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Date acquired Koha full call number Accession No. Koha date last seen Koha item type
      Not For Loan School of Management BBS School of Management BBS 04/01/2013 658.87/VEN-01 2-1996 06/02/2021 Books