SERVICES MARKETING (Record no. 68409)
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000 -LEADER | |
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fixed length control field | 00613nam a2200253Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210602s9999||||xx |||||||||||||| ||und|| |
020 ## - ISBN | |
Discounted Price | RS.0 |
International Standard Book Number | 9788178083520 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | School of Management BBS |
041 ## - LANGUAGE | |
Language | ENGLISH |
082 ## - DDC NUMBER | |
Classification number | 658.8 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | LOVELOCK, C. |
245 ## - TITLE STATEMENT | |
Title | SERVICES MARKETING |
Sub Title | PEOPLE, TECHNOLOGY, STRATEGY |
250 ## - EDITION STATEMENT | |
Edition statement | 4TH |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | PEARSON |
Place of publication, distribution, etc | NEW DELHI |
Date of publication, distribution, etc | 2003 |
300 ## - PHYSICAL DESCRIPTION | |
Pages | 717 |
500 ## - GENERAL NOTE | |
General note | DONATION |
650 ## - Subject | |
Subject | MARKETING |
650 ## - Subject | |
Subject | MBA |
700 ## - Added Entry Personal Name | |
Added Entry Personal Name | CHATTERJEE, J. |
700 ## - Added Entry Personal Name | |
Added Entry Personal Name | WIRTZ, J. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
700 ## - Added Entry Personal Name | |
-- | 3rd Auth |
700 ## - Added Entry Personal Name | |
-- | 2nd Auth |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
-- | 2021-06-02 |
-- | 2021-06-02 |
-- | 2021-06-02 |
-- | 2021-06-02 |
Withdrawn status | Lost status | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Koha full call number | Accession No. | Koha date last seen | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|
Not For Loan | School of Management BBS | School of Management BBS | 04/02/2013 | 658.8/LOV-04 | 2-2021 | 06/02/2021 | Books |