MARKETING RESEARCH (Record no. 68681)

000 -LEADER
fixed length control field 00539nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - ISBN
Discounted Price RS.0
International Standard Book Number 9788131723173
040 ## - CATALOGING SOURCE
Original cataloging agency School of Management BBS
041 ## - LANGUAGE
Language ENGLISH
082 ## - DDC NUMBER
Classification number 658.83
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name MALHOTRA, N.
245 ## - TITLE STATEMENT
Title MARKETING RESEARCH
250 ## - EDITION STATEMENT
Edition statement 5TH
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc PEARSON
Place of publication, distribution, etc NEW DELHI
Date of publication, distribution, etc 2010
300 ## - PHYSICAL DESCRIPTION
Pages 859
Other Details I
500 ## - GENERAL NOTE
General note DONATION
650 ## - Subject
Subject MARKETING RESEARCH
650 ## - Subject
Subject MBA
700 ## - Added Entry Personal Name
Added Entry Personal Name DASH, S.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
700 ## - Added Entry Personal Name
-- 2nd Auth
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2021-06-02
-- 2021-06-02
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Date acquired Koha full call number Accession No. Koha date last seen Koha item type
        School of Management BBS School of Management BBS 04/28/2014 658.83/MAL-10 2-2293 06/02/2021 Books