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1.
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MARKETING AND BRANDING THE INDIAN SCENARIO

by KUMAR,S,R.

Edition: NAMaterial type: Text Text Language: ENGLISH Publication details: NEW DELHI JAICO 2007Availability: Items available for reference: School of Management PKD Not For LoanCall number: 658.82/KUM (2). :

2.
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MANAGING INDIAN BRANDS

by KUMAR.S,R.

Edition: NAMaterial type: Text Text Language: ENGLISH Publication details: NEW DELHI VIKAS 2002Availability: Items available for reference: School of Management PKD Not For LoanCall number: 658/KUM (1). :